L’OREAL PARIS AUGMENTED REALITY
During 2013 and 2015 L’Oreal had placed a huge investment on print ads due to that the target objective and beauty/fashion fans followed and purchased this medium. Therefore, we wanted to get a bit more out of the investment so that our fans would feel…
L’OREAL PARIS LOOK BOOK
In 2015, L’Oreal Paris was looking to push multiple boundaries by combining print and digital. Therefore, we presented the L’Oreal Paris Look Book. This coupons catalog allowed fans to get the straight forward no BS tutorial for multiple looks/styles, but it had extras. We gave…
MAYBELLINE SAN JUAN MODA
Maybelline New York was in need of an innovative way to promote its Snapchat live video coverage of San Juan Moda 2015 for its target audience of millennial women age 18 to 34.This target is unpredictable and difficult to reach when it comes to event…
MAYBELLINE MOBILE MARKETING
With Facebook advertising control on location targeting, we created multiple ads for its target audience alluring them to enjoy their event-of-choice but to stay connected with MNY fashion happening even without being there. Geolocation, a mobile technology that had been absent in the beauty category…
L’OREAL PARIS CHIC CHAT PROGRAM
WhatsApp is taking pride on itself by having “no games, no gimmicks, no ads”, but people can still use the service in selling products or businesses. In countries wherein the SMS messaging is more expensive and less accessible, WhatsApp is popularly used. That is way…